The Prodigal Executive Returns – Todd Stepp Rejoins Provident Entertainment to Lead a New Era of Christian Music

In a move that signals both homecoming and bold forward momentum, Provident Entertainment has announced the return of Todd Stepp as Senior Vice President, where he will now oversee all marketing, digital marketing, creative, and label services activities for the company. Stepp is no stranger to these halls; he previously served as Vice President of Marketing for Provident before departing for TPR., where he most recently held the role of Senior Vice President of Global Marketing. During his time away, he didn’t simply clock hours—he built empires. At TPR., Stepp helped launch the company from the ground up in September 2024, unifying marketing and ticketing teams across three distinct organizations, leading leadership development, and shaping the global brand through industry-defining campaigns. He oversaw tour marketing for some of the biggest names in gospel and worship—Brandon Lake, Elevation Worship, Forrest Frank, Phil Wickham, and CeCe Winans—proving that his touch turns concerts into movements. Now, after 19 years of exceptional work and genuine industry relationships, he brings that accumulated wisdom, strategic firepower, and deep cultural instinct back to the place where it all began.

“Todd was an integral part of building what Provident is today,” said Holly Zabka, President of Provident Entertainment, with palpable excitement. “His understanding of the Christian music landscape—creatively, commercially, and culturally—runs deep.” For Stepp, however, this return is deeply personal. “Provident has been foundational to my career and my family,” he shared, calling the opportunity to serve alongside a team and roster he believes in “incredibly meaningful.” What makes this announcement more than just another executive hire is the sheer poetry of the moment: a proven leader, seasoned by launching a startup and marketing the world’s biggest worship artists, now coming home to a company with a remarkable legacy of championing songs that make a real impact. As Christian music continues to expand globally, Stepp’s return signals that Provident isn’t just looking back at its legacy—it’s building what comes next, one relationship, one campaign, and one kingdom-advancing song at a time.