Marvin Sapp has responded to Norman Gyamfi’s critique of the gospel music industry, acknowledging the need for evolution while emphasizing the importance of respecting tradition. Gyamfi, co- founder of Maverick City Music, suggested that the industry needs to adapt to connect with today’s black Christian youth, citing his group’s success with several No. 1 albums on Billboard and five Grammy Awards.
Sapp agrees that the industry has been slow to embrace the digital age, with outdated infrastructures and traditional gatekeeping hindering progress. However, he cautions against abandoning tradition altogether, instead advocating for a balance between preserving the genre’s heritage and innovating for the future. Sapp’s own experience, spanning nearly four decades, has shown him the importance of respecting tradition while evolving to stay relevant in a changing musical landscape.
By drawing on his own success and historical context, Sapp offers a nuanced perspective on the debate. He acknowledges the need for innovation and adaptation but emphasizes the value of tradition in shaping the genre. Ultimately, Sapp’s response encourages a thoughtful approach to evolution, one that honors the past while embracing the future.
